Although women still make up the majority of these procedures, Botox is also becoming prevalent among men. Nearly half a million men in the United States receive botulinum toxin injections every year. This has led to the tongue-in-cheek reference—Brotox.

Below is a comprehensive guide that explains why Brotox is becoming more popular and how the procedure works.

What is Brotox?

Brotox is a term that describes Botox injections for men. It’s a neuromodulator that momentarily weakens the muscles in the injected area, which can help in anti-aging. As a man, you can use it to treat permanent furrows and deep wrinkles in your skin.

Why is Brotox Gaining Popularity?

While women still dominate the market for Botox procedures, the number of men getting work done is also increasing. Some factors that may be contributing to the increased popularity of Brotox include:

Workplace Competitiveness

Due to tight competition and fear of ageism in the workplace, most men are turning to cosmetic procedures to appear more youthful. Botox can help men look younger and maintain their competitiveness against their younger colleagues.

Social Media

Social media pressure has been linked to the Botox boom among men. From social media platforms to online dating apps, most men are getting Brotox so that they can look their best on their online profiles.

Encouragement from Significant Other

Getting cosmetic procedures has become a major conversation among couples. This is why some men are motivated to get Botox because of their significant other.

Accessibility and Convenience

Many men are attracted to Botox treatments because of their convenience. The procedure is quick and can be done in a few minutes. You don’t have to take time off work when you can easily squeeze the appointment into your lunch break to get your injection.

Low Risk

Men looking to start in the anti-aging journey love Botox because it’s minimally invasive and safe. You can get a youthful appearance and regain confidence without the risks of going under the knife.

Can Treat a Wide Variety of Medical Conditions

Apart from having the ability to reduce the appearance of facial wrinkles, Brotox can treat conditions like lazy eye, neck spasms excessive sweating, and an overactive bladder. It may also help prevent chronic migraines.

The Most Popular Botox Injection Sites for Men

When performed by a qualified health provider, Botox can tackle the visible signs of aging, leaving your skin looking refreshed and rejuvenated. Even though each patient has unique needs, most men want their Botox treatment to target one or more of these areas:

  • In the forehead to reduce creases lines
  • Around the corners of the eyes to stop crow’s feet
  • Between the eyebrows to prevent frown lines
  • Around the nose to target Nasalis or “bunny” lines
  • For a dimpled chin
  • Around the mouth to target laugh lines

How Does Brotox Work?

The procedure involves getting a series of Botox injections into your facial muscles. After you receive an injection, the neurotoxin stops the release of the neurotransmitter acetylcholine.

This blocks the message from your nervous system that tells your muscles to contract. Instead of contracting, your muscles relax to reduce the appearance of wrinkles.

Brotox is only safe when administered in small doses by a qualified doctor. Overdosing can cause botulism—a potentially life-threatening type of food poisoning.

Botox Before and After for Men: What to Expect

Step 1: Consultation

Before getting Botox, you will have a consultation with your doctor. They will conduct a comprehensive health assessment to find out if you’re a suitable candidate for Brotox. The professional will also pay attention to your facial anatomy since it’s the foundation of Brotox aesthetics.

You’ll be asked to frown, smile, and raise your eyebrows. These expressions will help your doctor learn how your face naturally moves so they can know where to place injections.

Step 2: Get Brotox Injections

During the Botox procedure, your doctor will clean your face and inject botulinum toxin into your muscles using a very fine needle. You’ll receive injections based on your treatment areas. The doctor may ask you to move your face muscles to help find the best place for the injections.

The procedure usually takes about 10 minutes. You won’t see changes right away. The Brotox may take about 2 or 3 days to start working and 2- 3 weeks to see the full effect.

Step 3: Recovery

Your doctor will recommend aftercare instructions to maximize optimal treatment results. Here are some recovery tips:

  • Do gentle facial exercises like smiling, frowning, or raising eyebrows
  • Avoid touching, rubbing, or physical pressure on the affected area
  • Wait 24 hours to exercise
  • Don’t drink alcohol
  • Keep away from the sauna
  • Stay out of the sun
  • Avoid sleeping on the injected areas

How Long Does Botox Last?

While you may want your Botox to last forever, it eventually wears off, and the muscles start contracting. Your Brotox will generally last for 3-4 months. If it’s your first time getting a Brotox, you will notice that it may not last long. But the second treatment may last longer.

Brotox Side Effects or Precautions

While Brotox is relatively safe, possible complications include:

  • Swelling and bruising at the injection site
  • Flu-like symptoms
  • Headaches
  • Excessive tears
  • Dry eyes

If you notice complications like vision problems, venous hypertension, trouble speaking or swallowing, difficulty breathing, and loss of muscle control, you should immediately contact your doctor.

Consult a Brotox Specialist Today!

Looking to start your Brotox treatment?

You should first find a licensed medical professional. It reduces the chances of potentially serious side effects, like the toxin spreading to other parts of your body. You will also be able to get a more youthful appearance. Contact us to find out more.